| Corporate logo shirts are a good way to emphasize | | | | ideas into your trade show is to have a drawing and |
| your company brand at a trade show, but why not | | | | make the logoed clothing part of a prize pack. |
| use them as a giveaway product to generate more | | | | These methods attract more people to your booth, |
| leads and increase your ROI? Simply handing them | | | | attract more attention to your brand, and create the |
| out to everyone who walks by isn't going to gain | | | | energy needed to increase sales and hot leads. The |
| you the leads your company needs to grow and | | | | booth's staff should also be wearing the company |
| expand. Giving away custom polo shirts, for example, | | | | brand to spread the word about your company even |
| is more effective when you can use them to | | | | further. |
| connect with your leads and start build profitable | | | | Post Show Thank You |
| relationships. There are three great ways to give | | | | During your post-trade show follow up, corporate |
| away items and strengthen their brand. | | | | apparel is a great way to thank customers and leads |
| Pre-Trade Show Giveaways | | | | for showing interest in your company. They act as |
| Including corporate logo shirts into your pre-trade | | | | an additional way to grow the interest in your |
| show marketing plan is a great way to build the | | | | products and services while showing appreciation and |
| number of attendees to your booth and increase the | | | | respect for the customer without being too strong |
| number of leads you gain from the event. Before the | | | | handed or pushy. Custom polo shirts can go to |
| trade show, send out cards or offer cards for a 'free | | | | customers who made a purchase at the trade show |
| gift' through your website. | | | | and to leads that sounded interested, but have not |
| On these cards, include the information for the trade | | | | purchased from the company. |
| show, your company contact information, and an | | | | When sending the custom polo shirts or other |
| area for the customer to fill out. This should require | | | | corporate apparel, phone or include a personalized |
| the leads to fill in their contact information and | | | | card thanking the customer for their business or |
| provide the opportunity to ask a particular question | | | | interest in your company. Also, provide them with |
| or request more information. Then, the customer | | | | any additional information they requested or ask if |
| simply has to appear at your booth during the event | | | | they had any questions or comments. |
| to claim their custom polo shirt embroidered with | | | | Corporate logo shirts can be a powerful tool in trade |
| your company's brand. | | | | show marketing when they are used to the fullest |
| Games And Attractions At The Event | | | | advantage. You can include them before, during, |
| Corporate logo shirts are a great way to incorporate | | | | after, or in any combination that fits into your |
| your company brand into your booth. Use them as a | | | | marketing plan. Custom polo shirts and other |
| prize on a game board. If you will be giving product | | | | corporate apparel build the energy, interest, and |
| demonstrations or have an interactive presentation, | | | | relations your company needs in order to have a |
| ask for volunteers and give custom polo shirts away | | | | profitable trade show event. |
| as a prize. Another great way to incorporate these | | | | |