| Business world prefers to engage Flash web | | | | Flash banners and other such aspects of Flash site |
| designers over others to design a flash web banner. | | | | design: |
| Understandably so, as GIF based animated banners | | | | - Use of limit color palette; |
| lack in comparison with flash banners in terms of | | | | - Use of web safe color to ensure cross browser/ |
| scope and potential for more sophisticated | | | | platform integrity; |
| animations; refinement in graphics quality; interactivity | | | | - Very less and careful use of gradient fill as the |
| and scope for scripting, which are incidentally basic | | | | same causes bigger file size; |
| ingredients for a good e-commerce website design. | | | | - When flash cs3 designers design a flash banner, |
| As flash web banners are smaller files, flash site | | | | they always prefer horizontal gradient fill rather than |
| design is lighter in weight and takes least time to | | | | vertical, as it takes lesser data to record it and so |
| download and stream. There, it is usual for flash web | | | | browsers are able to read the files more quickly; |
| designers to compliment bigger animations with an | | | | - Use limited font styles and embed only characters |
| accompanying small animation; while the bulkier | | | | needed in case of a special font rather than the |
| animation downloads in the background, the smaller | | | | entire font; |
| animation with play in forefront and hence attempt | | | | - Use limited number of dotted/ dashed/ other |
| to retain visitors while necessary downloading and | | | | special line styles; |
| streaming invariably demands the visitor wait. | | | | - Restrain to import bitmap image elements and try |
| In addition to the smaller file size of Flash files, Flash | | | | not to animate any; |
| based banners and Flash movies are also compressed | | | | Flash cs3 designers sparingly import Bitmap graphic |
| or trimmed by a flash web designer to ensure | | | | image files and always resize them before use. They |
| minimum download time. | | | | preferably use flash (vector) graphic images originally |
| Following are some easy tips that might help as flash | | | | or by converting bitmap elements to vector graphics. |
| web designers often use the strategies to optimize | | | | |