| Football shirts are a great way of demonstrating | | | | sport corporate logos while demonstrating affiliation |
| team allegiance as well as making a fashion | | | | to their favorite teams. |
| statement. | | | | As we said earlier, football shirts also make a great |
| Sporting football shirts bearing the legend of | | | | fashion statement. The England football shirts, for |
| one’s favorite football club is not just a means | | | | instance, are the current rage amongst fans. They |
| of revealing one’s allegiance. It is also a subtle | | | | are dignified, regal, and easy on the eye. Take the |
| statement of cool and chic. And market savvy | | | | Arsenal away shirt for instance. At £49.99 this |
| football clubs have been, predictably, quick to cash in | | | | genial ochre chemise with a round collar and red |
| on the current football shirt culture fad. Clubs, more | | | | stripes on each sleeve looks rather becoming. The |
| specifically club names, have become ace branding | | | | cheery red 2008-09 Arsenal home shirt (Adebayor |
| agents. Small wonder that most retro shirts cost | | | | 25) too, looks rather fetching as well and comes in all |
| nothing less than USD 51 or £ 35. And there is a | | | | sizes. Good for Arsenal affiliates, surely, as it reminds |
| mad rush for them. | | | | them of the great Premier League and First Division |
| Things were not always so. In the good old day of | | | | wins and titles. |
| modern football in England football gear was pretty | | | | Or, if you are a Togo fan, you might simply dig this |
| conventional. Believe it or not, but players would be | | | | lemon and lime shirt with seaweed green piping on |
| seen in shirt, suit, and tie! And some would appear | | | | the collar and a similar color highlighting the ripe golden |
| in home-knitted caps. Some footballers, with a wry | | | | in a happy contrast. To be featured in the 2010 |
| sense of humor obviously, would concede to | | | | World Cup during the qualifying campaign this is surely |
| wearuing a rosette on their chests. | | | | a home shirt To Go’ with Togo. |
| Even as the game continued to gain popularity there | | | | Manufactured by Puma (the Arsenal shirts have been |
| was little fans could do by way of showing off their | | | | manufactured by Nike) the Togo away football shirts |
| team allegiance. When footballers started earning | | | | look just as cool and dignified in beige green with |
| their stripes they began to settle for colors, but in | | | | logos manifested just below the shoulders and neck. |
| heavy cotton wear. Today’s players wear | | | | This gorgeous brand is available at a rather cool price- |
| polyester, nylon or light cotton with jazzy designs | | | | £44.99. |
| and colors. Which makes it so much easier on their | | | | And, of course, how can anyone miss out on the |
| fans who lustily cheer them in sweltering hot | | | | England World Cup shirts, particularly away shirts? |
| weather sometimes. | | | | The short-sleeved 2010-11 England away football shirt |
| Businesses have been quick to jump on to the | | | | looks dazzling in ruby red. The sleeves are subtly |
| football shirt bandwagon taking advantage of the | | | | highlighted in slim white piping. |
| culture of teams brands. Let it be said, though, that | | | | All these England football shirts are available in great |
| most football fans frown upon the idea of having to | | | | hues and all sizes. Time for a trial, what say? |