| If you are in the position where your customer base | | | | have space, set up some tables and umbrellas |
| is dwindling because of nearby chain grocery stores | | | | outside. You can use large beach style umbrellas that |
| then waste no more time. You better do something | | | | can be customized any way you like and will grab |
| quick before your only business dribbles down to | | | | some attention. You should also update your exterior |
| nothing but cigarettes and beer, or those items that | | | | while your at it. You want people to know that you |
| people forgot to buy at the big store. It is a good | | | | are making things all refreshed. |
| time to get your place a face-lift and think of some | | | | You want to give your workers a new look too. If |
| new options for attracting new customers. If you no | | | | you get some custom t-shirts and hats then they |
| longer have people buying staples from your store | | | | can all have a new uniform. If you design the |
| then you should become more of a specialty market. | | | | products well enough then people will want to buy |
| When you walk through those huge chain grocers | | | | them too. You can provide certain products that |
| you see how many things they offer. They offer | | | | people will need as promotional products. If you sell |
| your basic one stop shopping. If you get most of | | | | canned goods then have a can opener with your logo |
| your things there they figure you will settle for items | | | | on it. If people love beer then have a promotional |
| they don't have. A whole lot of people appreciate | | | | bottle opener on a key chain. |
| those oddball items that the big stores don't bother | | | | You need to let the people closest to your store |
| with. There are many companies that make small | | | | know what is going on. This could be done by getting |
| batches of items that can't be bought in bulk. Some | | | | a crew together and walking the streets. You will |
| of those are probably made in your city. | | | | need a sturdy flier made up that can be hung on |
| When you are thinking about what to change in your | | | | peoples door knobs. If you attach them to magnets |
| store think about what you sell the most. If you sell | | | | they can be stuck to the exterior of mail boxes. |
| sandwiches and sodas during week days to people | | | | Have your crew wear matching store logo shirts and |
| working nearby then don't stop that. Instead play it | | | | hats while doing this. |
| up. Keep your favorites and add some variety. If you | | | | |