Screen Printing Vs Plastisol Transfers - Which Works Better For Your Business?

When I first started my tshirt company, my originalbenefit that really appealed to me was the fact that
plan was to use 'inkjet transfers' as my printingI was able to offer all shirt types; to me there was
method, simply so that I could produce them as andnothing worse than turning away a customer that
when I needed them. Just like most start-up businesswanted to buy a specific design in a certain size
owners I had this nagging voice in the back of mywhich was sold out whilst the other shirt sizes were
mind asking 'what if it doesn't work out?', so Ioverstocked. Another benefit of plastisol transfer
wanted to keep my costs to an absolute minimum. Iprinting is the ability to purchase 'gang sheets', this
bought a heat press and a vinyl cutter so I couldmeans putting several designs onto one sheet, for
contour cut. After literally months of not being ableexample if an a3 sized sheet costs $2.40, and you're
to get along with my cutter I decided to change myable to fit 3 designs on there, the cost of each
business model and outsource my printing, I figured adesign would be $0.80, so it can work out to be
couple of benefits of this would be that the printingmuch much cheaper for some than screen printing
would be to a better standard if I left it to thedepending on the design.
professionals, any error would cost them and not meRemember my problem I told you about earlier about
and I had more time to spend on actually running thetoo many colors? Well I found out about a type of
business.plastisol transfer/screen printing called '4 colour
I then began looking into different modes of printingprocess' which has the same price for 4 or 40 color
and screen printing seemed the best option. Thedesigns and tackles gradients and shading well, I have
biggest problem for me was that my designs wereeven seen US companies offer quantities starting
very colorful and detailed, and since screen printing isfrom 8 pieces!
billed per color, it wasn't looking good (I would veryHowever, screen printing directly onto shirts also has
much advise you guys to pick your printing methodit's advantages, as many screen printers do not offer
before designing your shirts). The other problem wasprinting as plastisol transfers as a service, it may be
that I was offering my designs in 5 different sizes inthat you are able to negotiate a better price, you
mens, 4 sizes in womens, 5 sizes in hoodies and 4could also get a better price if your screen printer
sizes in kids, so for example if I wanted to order 5gets good discounts for purchasing large amounts of
of each type for 20 designs I would have ended upblank garments, another benefit is that you get the
ordering 1800 garments in total! the nagging voice incomplete product, so that you are spared from any
the back of my head was ready to explode!wastage due to errors whilst pressing. Outsourcing
After doing some research I found out about plastisolyour printing completely would also spare you the
transfers, for those of you who don't know whatcost of purchasing 'heat press' machine that range
plastisol transfers are, it is the same process andfrom around $200-$1000+.
quality as screen printing, however, instead of printingWhichever method you choose, I highly recommend
directly onto the garment, the design is printed ontothat you request samples from potential suppliers and
release paper and then is heat pressed on, below is agive repeat test washes to ensure the quality of the
video of the process to help you get an idea ofgarments and also remember to include the cost of
what is involved (the t-square it tool is helpful but notscreen charges to the cost of the transfers when
a necessity).comparing prices of different companies. To get you
And it really is as simple as that! For me it was astarted here are a list and details of some of the
no-brainer, it felt like ordering plastisol transfers was amost popular plastisol suppliers:
much better idea as I didn't need to buy tons ofI wish good luck to you all in whichever method you
preprinted shirts, I could simply press as I sold,decide to take.
minimizing costs if the business didn't work, the other